The Coaches Make a Difference Initiative is pleased to bring you our collection of free business and marketing tools created for coaches by coaches. There is no cost to use our tools, and we won’t try to sell you anything. We don’t even ask for your email address!

Our toolkit was created by a volunteer task force of coaches whose goal is to help more coaches find clients and increase their income. Please visit our Free Resources page to take advantage of the following tools:

• Coaches’ PR Toolkit: Public relations toolkit to be used by groups of coaches working together — associations, chapters, SIG’s, and training schools — to promote coaching in their local community or market niche.
• Coaching Research and Evidence: When speaking with the media and the public about coaching, these articles and studies can provide you with helpful statistics and quotes about the value of coaching and who benefits from it.
• PR Resources: These resources will provide you with additional information for working with the media and running a successful PR campaign.

If you have a tool or resource to contribute to our collection, would like to find out more about our work, or just want to say thanks, we’d love to hear from you! Please email us.